Ifemu yezemidlalo eyaziwayo Adidas usanda kumemezela ukwethulwa kwemakethe ngendlela yohlobo olulinganiselwe lwayo Izicathulo zomgijimi eziphrintiwe ze-3D, imodeli ebivele yethulwe ngo-Agasti owedlule emcimbini lapho i-Adidas ihambise ngababili bokuqala kubasubathi abasezingeni eliphezulu abanjengoMariana Pajon, Jessica Ennis-Hill noma u-Allison Schmitt. Ngokuningiliziwe, akutshele ukuthi le modeli izomakethwa kuphela ezitolo ezisemthethweni zenkampani emadolobheni ayizifanekiselo njengeLondon, iTokyo noma iNew York ngentengo $ 333 ngababili, cishe ama-euro angama-315 ngesilinganiso samanje sokushintshisana.
Njengoba besibona ezinyangeni ezedlule, okwamanje ukusetshenziswa kokuphrinta kwe-3D ekwenziweni kwezicathulo zemidlalo cishe kukhawulelwe ekuqambeni kwe-midsole lapho izakhiwo zesiko zingenziwa khona ukuze isicathulo uqobo sivumelane kangcono kakhulu nesisindo nokwabiwa kwesisindo ngesikhathi sokuhamba komsebenzisi ngamunye. Ngenxa yalokhu, njengoba i-Adidas isho, kungenzeka ukufezekisa ukuthi izicathulo zombili zinokunwebeka nokuqina okuhlukile.
Ngemuva kokulinda isikhathi eside, i-Adidas ekugcineni ifaka izicathulo zayo ezenziwe ukuphrinta kwe-3D lapho kuthengiswa khona.
Ngenxa yalokhu, abaklami benkampani bakwazile ukwakha uhlobo lwesakhiwo esisha esime njengo 'ulwembu lwesicabucabulapho singathola khona izindawo ezishube kakhulu kunezinye ukuze sikwazi ukunikela, ngokuya ngendawo, ukumelana okukhulu noma okuncane kwengcindezi. Njengemininingwane, ngikutshele ukuthi ifayela le- isithende esithendeni naso senziwe kusetshenziswa ukuphrinta kwe-3D futhi iyingxenye ye-midsole ukuze yakhe ucezu olulodwa. Ngenxa yalokhu, inqubo yokunamathisela noma yokuthunga yale ndawo ethile iyagwenywa.